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Technology Advice for Small Businesses

Optimize Alexa for your business

Users have a lot to like about Amazon’s innovative AI technology Alexa. It can perform simple tasks such as answering phone calls and making shopping lists while controlling your smart home devices. But Alexa can also be helpful to business users. Here is a list of other things she can do, especially in your office.… Continue reading Optimize Alexa for your business

Turn Alexa into your office assistant

Alexa has made Amazon proud by going beyond basic functions like providing weather updates, streaming music, and setting alarms. As her developers continue to improve on her capabilities, business users can look forward to a revolutionary, one-of-a-kind office assistant. Create and manage to-do and shopping lists You have meetings to attend and deadlines to meet.… Continue reading Turn Alexa into your office assistant

Using Alexa in your office

Amazon’s Alexa can do more than just receive calls and messages, provide weather forecasts, play music, and control your smart devices at home. Her developers are setting her up to be a next-generation AI technology that has many features for home and office users. Here is how Alexa can become more relevant in an office… Continue reading Using Alexa in your office

Promoting your SMB with Pinterest

Social media platform Pinterest launched “Promoted Pins,” a premium advertising service aimed at large enterprises, then later released a similar product called “DIY Promoted Pins” for small- and medium-sized businesses (SMBs). These prove how popular social media has become when it comes to establishing an online presence for companies. The following tips will help you… Continue reading Promoting your SMB with Pinterest

How to market your SMB with Pinterest

Helping SMBs establish a firm online presence, promote corporate content, and drive web traffic, Pinterest is every entrepreneur’s dream. Here are some pointers to consider when using Pinterest for promoting your business. Know your audience According to a study by Ahalogy and AcuPOLL Precision Research, Inc., Pinterest is largely used by women, mostly “Millennial Moms.”… Continue reading How to market your SMB with Pinterest

Use Pinterest to promote your SMB

A lot of small- and medium-sized businesses (SMBs) are forsaking conventional marketing schemes in favor of social media platforms, and for good reason. A social networking site that is gaining popularity is Pinterest, where businesses can promote their pins to boost website traffic, improve reach, and increase click-throughs. But wait, there’s more! Know your audience… Continue reading Use Pinterest to promote your SMB

Is your data safe from the Facebook data breach?

Businesses have made lots of money using social media to engage with current and potential customers for years now. But after a recent breach, some users are reevaluating Facebook’s reputation. Read on to know how this concerns you and if you must do something about it. Last month, news broke that a firm known as… Continue reading Is your data safe from the Facebook data breach?

Should you worry about Facebook’s breach?

Facebook is the most popular platform for developing brand awareness because it allows businesses to target users based on what they have posted in the past. But after the recent data breach scandal, is your data still safe? Read on to find out if you need to worry about your privacy. Last month, news broke… Continue reading Should you worry about Facebook’s breach?

The Facebook data breach scandal explained

Thanks to social media, businesses can stay in close contact with their customers and while also attracting new ones. But what happens when one of these platforms doesn’t guard the information you’ve given it? How does this affect its users? Last month, news broke that a firm known as Cambridge Analytica collected private data from… Continue reading The Facebook data breach scandal explained

How to create engaging content

With 4.75 billion pieces of content shared on Facebook and 500 million tweets shared every day, harnessing crucial social media data is becoming an increasingly monumental task. Businesses need to leverage social media in order to deliver relevant and personalized content to customers. You can make it happen by taking these four steps: Identify what’s… Continue reading How to create engaging content