Tech Advisory

Technology Advice for Small Businesses

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Tag: SMB

How to market SMBs with Pinterest

The waitlist for Pinterest’s latest “DIY Promoted Pins” tool is proof of how eager small- and medium-sized businesses are when it comes to social media marketing. Establishing a solid online presence, promoting corporate content, and driving website traffic at the same time is every business owner’s dream come true. Here are some pointers to keep… Continue reading How to market SMBs with Pinterest

Using Pinterest to market your SMB

Many small- and medium-sized businesses are abandoning traditional marketing methods in favor of social media platforms, and for good reason. Take Pinterest, for example, whose latest product “DIY Promoted Pins” allows businesses to promote their Pins to increase click-throughs, improve reach, and potentially drive more website traffic. But wait, there’s more. Know your audience According… Continue reading Using Pinterest to market your SMB

6 tips to secure Mac computers

As a business owner, you want nothing more than to see your business succeed. But when faced with stiff competition and sophisticated cybercriminals, it’s hard to shake off the feeling of uncertainty. The future might be unpredictable, but the security of your Mac devices doesn’t have to be. So lock things down with these helpful… Continue reading 6 tips to secure Mac computers

How to keep Mac computers safe

When it comes to Mac devices, data privacy and security should be your #1 priority, not an afterthought. Without implementing sufficient security measures, you’re leaving the door open for cybercriminals to ransack your sensitive data. Keep your bases covered and fortify Mac security with these six tips: The basics Let’s start with the basics and… Continue reading How to keep Mac computers safe

6 Mac security tips and tricks

Although well aware of its importance, users still overlook Mac security. This might be excusable if you’re using your device just to watch cooking shows or to experiment with PhotoBooth, but not if it’s being used in day-to-day business operations. Deter internal and external threats from compromising your device with these tips: The basics Let’s… Continue reading 6 Mac security tips and tricks

What to look for in a VoIP distributor

With a quick Google search, numerous VoIP distributors instantly appear. The problem is knowing whether they will meet your business’s needs. To attract consumers, these professionals throw around superlatives such as ‘the best’ or ‘world-class’ — but that doesn’t always mean they are. Before committing to a distributor, here are some things you should take… Continue reading What to look for in a VoIP distributor

Qualities of an ideal VoIP distributor

VoIP (Voice over Internet Protocol) is changing the way small- and medium-sized businesses communicate. Due to VoIP’s affordability and efficiency, VoIP distributors are selling these feature-rich phone systems like hot cakes. But before deciding to purchase one, you need to make sure your VoIP distributor has the chops your business is looking for. Highly-trained technical… Continue reading Qualities of an ideal VoIP distributor

Do you have the right VoIP distributor?

Because of its cost-effectiveness, VoIP is quickly gaining popularity among SMBs looking to upgrade their phone systems. However, this doesn’t mean you should contact just any VoIP distributor; you need to make sure they are able to meet your business’s requirements. Get the ball rolling with this checklist of the must-have qualities of any reputable… Continue reading Do you have the right VoIP distributor?

Make your SMB stand out on social media

To truly make an impression on consumers, small- and medium-sized businesses are pulling out all the stops. Standing out from your competitors could increase your chances of earning revenue. Many SMBs are now turning to social media and content marketing strategies to gain a competitive edge. Stay one step ahead of the rest with these… Continue reading Make your SMB stand out on social media

How to make your business pop online

In today’s competitive business environment, SMBs are constantly finding new ways to outdo one another. Recently, social media and content marketing strategies have become increasingly popular. But because many of your competitors are utilizing the same platforms as you are, it’s essential for you to find new methods to make your business stand out. These… Continue reading How to make your business pop online