Tech Advisory

Technology Advice for Small Businesses

powered by Pronto Marketing

Category: General Articles A

Adding value to your company’s blog

Blogging has gone from being a fun side project for aspiring creatives to an absolute necessity for businesses of all sizes. For many companies, especially small to medium-sized ones, it’s likely to be just about the only web page that is updated with any regularity on their websites. And that’s why you need to be… Continue reading Adding value to your company’s blog

Telemedicine 101

Old retired woman sitting in front of monitor. She has just sent her blood pressure and pulse information to virtual doctor. At the same time, telemedicine physician is looking at her CT x-ray on the screen

Traditionally, healthcare delivery has been based on a face-to-face meeting between patients and physicians in a hospital or clinic. But the latest advancements in medical technology has altered how and where healthcare is delivered. Nowadays, patients expect to interact with physicians and receive medical recommendations and treatments via the phone and online channels – this… Continue reading Telemedicine 101

How to respond to criticism online

The majority of the population uses the Internet everyday. And when a customer feels they’ve been wronged, it is incredibly easy for him or her to go online and vent their frustrations. So when this happens, how do you handle it? Here are some tips as to how to react to negative brand criticism, so… Continue reading How to respond to criticism online

Your guide to smart BI planning

You have finally decided your small or medium-sized business is ready to utilize Business Intelligence (BI) software. This is a big step for your company and one that must be approached with diligence. If you are not careful the cost of BI software, not to mention training, could far outweigh the actual benefits you end… Continue reading Your guide to smart BI planning

What to consider before you buy a new PC

With the holidays approaching, computers are likely to be among the season’s best-selling gifts. But there are so many different types of computers out there, each with varying specifications and capabilities – how do you find the best one for your needs? Whether you’re purchasing a computer for yourself, for your loved one, or for… Continue reading What to consider before you buy a new PC

Boring brands can succeed on social media

For many business owners who have dabbled in social media, they may think their efforts have been in vain and growing a large social media presence is impossible. They may go as far to believe that social media simply doesn’t work, especially when you don’t have an exciting brand like Nike or Google. The truth… Continue reading Boring brands can succeed on social media

Should you upgrade to iOS 9? Read this first

Apple’s iOS 9 has been available for download for nearly two months now. If you have yet to upgrade, you may wonder whether or not you should. Not everyone has been happy with the new OS, and Apple is still working out the kinks. So if you’re on the fence as to whether or not… Continue reading Should you upgrade to iOS 9? Read this first

Office 2016 for Mac is here

For Mac users who have been waiting with great anticipation, Office 2016 for Mac is finally available. The new version is worth the wait; Microsoft has implemented exciting new upgrades to improve the user experience. Office 2016 possesses far superior functionality and user interface than its predecessor, Office 2011. We’ve highlighted some of the new… Continue reading Office 2016 for Mac is here

Communication before the storm is key

As it is only a matter of time before the first winter storms hit in many places, you might want to consider taking a look at your company’s business continuity plan. Each year heavy snowfall and other weather-related incidents interrupt services and cost businesses money. One way to prevent this from happening is by communicating… Continue reading Communication before the storm is key

Cortana now lets you search Google Drive

Windows 10’s Cortana is billed as the next generation of digital assistants, bringing a whole suite of capabilities to the fore in an attempt to upstage Apple’s Siri and Google Now. The latest is the extension of Cortana’s assistance to non-Microsoft services like Dropbox and Google Drive. The REACHit service, released by manufacturer Lenovo on… Continue reading Cortana now lets you search Google Drive