Tech Advisory

Technology Advice for Small Businesses

powered by Pronto Marketing

FXS vs FXO: what’s the difference?

Many businesses today are implementing Voice over Internet Protocol (VoIP) phone systems in their office, to replace traditional phone lines – and for good reason. VoIP provides significant advantages, including the ability to make and receive calls from anywhere and at any time, cost savings, a more reliable signal, and more. But before you start… Continue reading FXS vs FXO: what’s the difference?

The difference between FXS and FXO

Voice over Internet Protocol (VoIP) systems are designed to provide a reliable and cost-effective telecommunication environment for businesses. If you’re looking to deploy a VoIP telephony system for your company, you’ll probably come across the acronyms FXS and FXO from time to time. But what exactly do these phrases mean? Here, we’ll explain the difference… Continue reading The difference between FXS and FXO

Adding value to your company’s blog

Blogging has gone from being a fun side project for aspiring creatives to an absolute necessity for businesses of all sizes. For many companies, especially small to medium-sized ones, it’s likely to be just about the only web page that is updated with any regularity on their websites. And that’s why you need to be… Continue reading Adding value to your company’s blog

Tips to add value to your blog

When listing your company’s assets, your blog probably doesn’t make the cut. Many businesses tend to ignore blogging – which is a real mistake these days. By putting time and resources into your blog, your can transform it from just another webpage to one of the most valuable things to your company’s growth. We’ve complied… Continue reading Tips to add value to your blog

Turning blogging into a business asset

People want to read your blog. You may not think it’s true, but the fact of the matter is that someone somewhere is looking for information on a subject you know inside and out. Of course, this information has to be presented in way that is engaging and unique to stand out and catch people’s… Continue reading Turning blogging into a business asset

Telemedicine 101

Old retired woman sitting in front of monitor. She has just sent her blood pressure and pulse information to virtual doctor. At the same time, telemedicine physician is looking at her CT x-ray on the screen

Traditionally, healthcare delivery has been based on a face-to-face meeting between patients and physicians in a hospital or clinic. But the latest advancements in medical technology has altered how and where healthcare is delivered. Nowadays, patients expect to interact with physicians and receive medical recommendations and treatments via the phone and online channels – this… Continue reading Telemedicine 101

How to respond to criticism online

The majority of the population uses the Internet everyday. And when a customer feels they’ve been wronged, it is incredibly easy for him or her to go online and vent their frustrations. So when this happens, how do you handle it? Here are some tips as to how to react to negative brand criticism, so… Continue reading How to respond to criticism online

How to respond to negative feedback online

From restaurants to sports equipment vendors, no business is immune from negative feedback online. With more and more people spending hours on the Internet every day, customers are quick to voice their opinions about businesses. And their comments aren’t always positive. You might wonder how do you respond when you receive a negative review from… Continue reading How to respond to negative feedback online

How to diffuse negative online commentary

Between the smartphones, iPads and desktops we all use, more and more people are spending hours of their day on the Internet. And at one point or another, someone is likely to say something bad about your business online. Whether it is true or not, you need to know how to respond when it happens… Continue reading How to diffuse negative online commentary

Your guide to smart BI planning

You have finally decided your small or medium-sized business is ready to utilize Business Intelligence (BI) software. This is a big step for your company and one that must be approached with diligence. If you are not careful the cost of BI software, not to mention training, could far outweigh the actual benefits you end… Continue reading Your guide to smart BI planning