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Technology Advice for Small Businesses

Easy tips to design an effective website

In a recent survey by Vistaprint, 42% of the 1,800 participants said that it was “very unlikely” for them to purchase from “ugly” websites. That’s not so surprising, given that there are plenty of visually appealing and user-friendly competitors’ websites that they can visit instead. If your business website fails to make a critical good… Continue reading Easy tips to design an effective website

Fix these unpleasant-looking website elements now

According to the cliché, one shouldn’t judge a book by its cover. But in marketing, looks do matter. Having an attractive website design is often your first opportunity to make a good impression on potential customers. So if your site’s looks aren’t up to par, visitors may close the web tab and you lose the… Continue reading Fix these unpleasant-looking website elements now

6 Ways to enhance your website’s design

Making an outstanding website is not just about aesthetics. It’s also about giving site visitors and customers a great user experience while they browse your products and services. Having a good website is especially important now that people spend way more time browsing and shopping online than ever. To keep your site aesthetically appealing and… Continue reading 6 Ways to enhance your website’s design

Top website design trends you should use for your business site

Website design has gone a long way through the years, with many attractive and useful trends becoming fairly ubiquitous and almost “invisible”. Here are some of the newer trends that can help improve brand visibility and customer reach by making website content easy to digest and websites fun to browse. Mobile-friendly layouts Many websites today… Continue reading Top website design trends you should use for your business site

These website design trends can take your business to the next level

Your company website’s main purpose is to create an initial impression on potential customers. And because first impressions last, your website needs to be visually appealing, responsive, and up to date with web trends. This is why careful thought — and a splash of creativity — are important when it comes to designing your business… Continue reading These website design trends can take your business to the next level

Improve your customer reach with a well-designed website

Most modern businesses build and maintain their own website to reach more customers. It’s good to have an online presence, but know that your competitors are also doing their best to optimize their websites for better brand awareness and profitability. Don’t fall behind — follow these web design trends to increase web traffic and boost… Continue reading Improve your customer reach with a well-designed website

Web design trends you should follow today

Many small- and medium-sized businesses (SMBs) nowadays build and maintain their own website to reach more customers. But because a majority of your competitors also have a website, an underperforming site just won’t do. Follow these web design trends to increase web traffic and boost your bottom line. Scrolling Scrolling is a convenient method to… Continue reading Web design trends you should follow today

Five design tips to improve your website

It’s not enough for small businesses to have a beautiful-looking website these days. Small business owners must also adopt web design trends that not only attract more visitors but ultimately increase sales. Consider the following web design ideas to achieve just that. Scrolling Scrolling is a convenient method to navigate a website. Instead of clicking… Continue reading Five design tips to improve your website

Tips to improve your business website

Your company website creates an initial impression on potential customers. And because first impressions last, your website must be visually appealing, responsive, and up-to-date with web trends. Your visitors must have a seamless experience while navigating your site. These design trends will make them click on that “Buy Now” button. Scrolling Scrolling is a convenient… Continue reading Tips to improve your business website

Better Squarespace analytics for ecommerce

There are quite a few content management systems (CMS) available for small and medium sized businesses to market themselves on the internet, all working to maximize the value of their features and eliminate gaps in service. One of these, Squarespace, has made a big splash with the addition of their ecommerce analysis functions. When choosing… Continue reading Better Squarespace analytics for ecommerce