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Technology Advice for Small Businesses

Your SMB needs these Facebook tools

Facebook is like a digital Swiss Army knife, practical and featureful. But did you know that Facebook has hundreds of built-in marketing features that most small- and medium-sized businesses (SMBs) aren’t utilizing? Here are four Facebook features you can use to boost your SMB’s social marketing efforts: Audience Insights tool This free tool helps businesses… Continue reading Your SMB needs these Facebook tools

The Facebook tools your business needs

Today’s small- and medium-sized businesses (SMBs) rely on a strong online presence to stand a chance against stiff competition, and using social media is one of the most economical ways to do that. Facebook has 2.3 billion users, which means you can’t afford to ignore their marketing and promotion tools. Audience Insights tool This free… Continue reading The Facebook tools your business needs

The perfect social media match for your SMB

Social media marketing can be tricky simply because there are so many platforms to choose from. Your first instinct might be to choose Facebook because it is the biggest name in the industry and has the widest reach, but just because it’s effective for other businesses doesn’t mean it will also match your business goals.… Continue reading The perfect social media match for your SMB

Which social media platform fits your SMB?

There are no one-size-fits-all options when it comes to the right social media platform for your small- or medium-sized business. Facebook might be the biggest name in social media networks, but there are trendier platforms like Instagram and Twitter that millennial customers usually prefer. Different platforms attract and cater to different people, and it’s essential… Continue reading Which social media platform fits your SMB?

The right social media platform for your SMB

Facebook leads all social media platforms in terms of daily active users, audience reach, and cultural impact, but is it the best fit for your business? Every business has a unique audience, so what works for one business may not work for another. With all the available social media platforms to choose from, small- and… Continue reading The right social media platform for your SMB

Reclaim your Windows 10 privacy

The advent of social media has enabled advertisers to target their consumers better than ever before. But, are you aware that your operating system could also be helping companies display personalized ads based on your online searches? Read on to learn more about Windows 10’s flawed privacy settings and how you can fix them. Turn… Continue reading Reclaim your Windows 10 privacy

How to turn off intrusive Windows 10 settings

With Cortana following you around — from spamming helpful suggestions based on what you’re typing to displaying extremely precise and personalized ads based on your online search — Windows 10 can often feel intrusive. Here are a few tips you can follow to leave Microsoft’s watchful eye behind. Turn personalized advertising off For those unaware,… Continue reading How to turn off intrusive Windows 10 settings

Disable Windows 10’s intrusive settings

Windows 10 is undoubtedly Microsoft’s most accepted operating system since Windows XP. But that doesn’t make it faultless, many users have been complaining about the intrusive privacy settings the operating system enables by default. To reclaim your privacy, follow these tips on turning off its intrusive settings Turn personalized advertising off For those unaware, Windows… Continue reading Disable Windows 10’s intrusive settings

How to create Facebook ads that convert

It’s the holiday season, and that means people are more likely than ever to spend money. While people are out shopping in full force, many come home to warm up and inevitably end up surfing their favorite social media network: Facebook. So if you’ve been trying to get a piece of this action with little… Continue reading How to create Facebook ads that convert

How to win with Facebook ads

If you’ve tested out Facebook ads, or are thinking about it, you may be struggling to get the results and feedback you were hoping for. So, with the holiday season underway, and potential customers open to commercial messages, there is no better time to right the ship, get your ads working, and start making sales.… Continue reading How to win with Facebook ads