TechAdvisory.org

Technology Advice for Small Businesses

How big data can increase your profit

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One of the biggest, buzziest phrases making the rounds in corporate circles at the moment is “big data”. But what does big data actually mean? What is it and, more importantly, what can it do for your business or organization? The good news is that it’s not just another tired old buzz word that actually… Continue reading How big data can increase your profit

How to use data to add business value

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Are you making the most of one of your business’s greatest assets? Along with your loyal customers, your team of enthusiastic and hardworking staff, and your tastefully decorated store or office, there is an all-too-often-unsung hero just waiting to help you take your business to the next level: your data. You’ve probably read articles extolling… Continue reading How to use data to add business value

Adding value to a business with data

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It’s one thing to look at and collect your business’s data, but how do you actually go about turning that wealth of information into something meaningful you can use as a force to propel your organization on to bigger and better things? Data mining can be a daunting task, and may well make a regular… Continue reading Adding value to a business with data

How data adds value to your business

We all know that data is valuable. After all, the more we know about the inner workings of our business and how our customers behave, the better. But knowing that data is crucial in helping to move your organization forward, and knowing exactly how to use that information to do so are two very different… Continue reading How data adds value to your business

Business interruption insurance 101

While it is highly likely that you have an insurance policy that will cover your small or medium-sized business in the event of a disaster, chances are you don’t have business interruption insurance. The majority of smaller companies tend to overlook interruption policies, believing (or at least hoping) that regular insurance will be enough to… Continue reading Business interruption insurance 101

A guide to interruption insurance

You are protecting your small or medium-sized business with insurance – of course you are. But is that really enough? The recent increase in natural disasters has led savvy business owners to also take out business interruption insurance, which covers many additional scenarios in the event that you are unable to carry on operating. Think… Continue reading A guide to interruption insurance

Interruption insurance for businesses

Natural disasters have increased exponentially in the last few years – something that has resulted in a number of small and medium-sized business owners turning to business interruption insurance for protection. Covering many scenarios that regular business insurance simply ignores, adequate protection can be the make-or-break factor when it comes to surviving a natural or… Continue reading Interruption insurance for businesses

7 SEO mistakes you need to avoid

Search engine optimization (SEO) is a complex subject that is constantly on the move, with major search engines always refining the algorithms that determine how to rank websites. That’s why it’s so easy for businesses to make a blunder based on common misconceptions. If you’re looking to create a solid SEO strategy, we’ve highlighted some… Continue reading 7 SEO mistakes you need to avoid

Avoid these common SEO pitfalls

Establishing a well-thought-out search engine optimization (SEO) strategy goes a long way in ensuring your website gets the top spot in search results. Unfortunately, most business owners fail to recognize the importance of SEO, and are taken in by get-ranked-quick schemes that will not only damage their website reputation but also get them penalized by… Continue reading Avoid these common SEO pitfalls

Common SEO mistakes to avoid

Creating an effective search engine optimization (SEO) strategy for your business’s website is a must if you want to establish a solid online presence. While this concept is nothing new, it is often overlooked by businesses. They resort to crude SEO practices that, far from being efficient, actually get their website into hot water with… Continue reading Common SEO mistakes to avoid

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