Tech Advisory

Technology Advice for Small Businesses

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Getting your tech dollar’s worth: Costly IT investment mistakes to avoid

Technology can be a game-changer for growing businesses. From speeding up workflows to helping teams collaborate more efficiently, the right tools can drive great improvements. But not every tech investment pays off, especially when businesses jump in without a clear plan. If you’re thinking of upgrading your systems or adding new software, steer clear of… Continue reading Getting your tech dollar’s worth: Costly IT investment mistakes to avoid

Preventing buyer’s remorse: What not to do when investing in business IT

Technology has the power to drive your business forward, but only if you make the right IT decisions. Discover five common mistakes to avoid when choosing tech for your business and how to make smarter, more cost-effective investments that deliver real results. Buying tech without a clear purpose New software or hardware can seem like… Continue reading Preventing buyer’s remorse: What not to do when investing in business IT

Mistakes you shouldn’t make when investing in IT for your business

Thinking about a tech upgrade? Before you do, make sure you’re not about to make a common mistake that will cost you time, money, and a lot of headaches. This article covers the errors businesses often make during tech upgrades and offers tips to help you avoid them. Buying tech without a clear purpose New… Continue reading Mistakes you shouldn’t make when investing in IT for your business

How SMBs can benefit from VoIP data

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Most of us have heard of the great things that Voice over Internet Protocol (VoIP) can do for businesses. These include lower telephone bills, diverse functions, and increased mobility. But did you know that VoIP can also give you better access to customer data? Here are five ways it can work for you. Time/Date data… Continue reading How SMBs can benefit from VoIP data

How to take advantage of your VoIP data

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You hear a lot about big data nowadays, but not in connection with small- and medium-sized businesses (SMBs). To compete with the big guys, SMBs need Voice over Internet Protocol (VoIP) to get better access to customer data. Read on for the best ways to leverage your VoIP data to serve clients. Time/Date data The… Continue reading How to take advantage of your VoIP data

5 Ways to benefit from VoIP phones

If you’re making or receiving Voice over Internet Protocol (VoIP) calls, you may gather a lot of valuable data without knowing it. Whether you’re still getting accustomed to your new telephone system, or you’re simply unaware of your VoIP data, here are five things you can do to benefit from it. Time/Date data The information… Continue reading 5 Ways to benefit from VoIP phones

SMBs on Facebook: 6 tips

Facebook’s most recent monthly active users numbered over 1.7 billion. Billion, with a ‘b.’ Since creating and managing a page for your business is free, there simply isn’t an excuse to put off doing so another day. Whether your page is being neglected because of low traffic or ROI on the time you invest in… Continue reading SMBs on Facebook: 6 tips

6 tips for improving your SMB’s Facebook page

Although some view Facebook as a strictly social platform reserved for selfies and political rants, its $350+ billion market value screams otherwise. While it isn’t something you should be shoveling money into, it probably is a sales avenue you’re neglecting. Aside from purchasing ads, there are a host of FREE ways to go about improving… Continue reading 6 tips for improving your SMB’s Facebook page

Best practices for SMB Facebook pages

Considering the most recent stats of Facebook’s daily usage — an astounding 1 billion daily mobile users, to be exact — it’s time to take another look at your company’s page. Even if you’re actively managing your page, changes and updates are so frequent at the social media colossus that there’s likely a feature or… Continue reading Best practices for SMB Facebook pages

5 ways to get a better ROI from your VoIP phones

If you’re making or receiving VoIP calls from clients you may be sitting on top of a trove of valuable data, and not even know it. Whether you’re still getting accustomed to your new telephony system and its features or you’ve been using it for much longer and are simply unaware of its existence, it’s… Continue reading 5 ways to get a better ROI from your VoIP phones