Technology Advice for Small Businesses

Your SMB needs these Facebook tools

Facebook is like a Swiss Army knife, practical and featureful. But did you know that Facebook has hundreds of built-in marketing features that 1.8 billion users worldwide are mostly oblivious to? With that in mind, here are four Facebook features you can use to boost your SMB’s social marketing efforts: Audience Insights tool This free… Continue reading Your SMB needs these Facebook tools

The Facebook tools your business needs

Businesses in the digital age rely on a strong online presence to stand a chance against stiff competition. This explains why many SMBs are turning to social media marketing. And with platforms like Facebook with a global audience of 1.8 billion users, the time to leverage the right tools to your advantage is now. Audience… Continue reading The Facebook tools your business needs

BI is not just for the big boys

Most of us don’t normally associate Business Intelligence (BI) with small- or medium-sized businesses; the large investment that has traditionally been required to hire specialist data-delving experts makes us think it’s the preserve of larger organizations. But no longer is that the case – not only does a growing selection of self-service tools put BI… Continue reading BI is not just for the big boys

BI is for small businesses too

Business Intelligence (BI) has conventionally been the preserve of big business, given the need for specialist knowledge meant hiring pricey experts was often the only way to leverage its value. But the rise of self-service BI tools has leveled the playing field, allowing small- and medium-sized businesses to get in on the game too. And… Continue reading BI is for small businesses too

Why BI is for everyone

If you’ve managed to convince yourself that only large enterprises have the money to take advantage of Business Intelligence (BI), it’s time to think again. While it’s true that in the past you needed the help of pricey specialists to really delve into BI, these days a range of self-service tools mean that small- and… Continue reading Why BI is for everyone

Three BI terms to understand

Business intelligence is all about taking valuable raw data from your company’s operations and turning it into useful, understandable insights that help you understand what you are doing well, what you need to improve on and where your company is headed. Insights gleaned from business intelligence can also help you to identify new opportunities for… Continue reading Three BI terms to understand

You need to know these BI terms

Are you thinking of making the move from simple Excel data extraction to more sophisticated business intelligence tools? It’s an essential step for any company looking to up the ante and gain real insights into business performance as of today, and to compare that to your company’s direction in order to understand what’s needed to… Continue reading You need to know these BI terms

Knowing the basics of Business Intelligence

If your business is not already using business intelligence systems, you are at a distinct disadvantage against the competition, and are failing to maximize a truly valuable opportunity to understand your position in the market. Business intelligence takes raw business data and converts it into insights that you can not only understand, but which offer… Continue reading Knowing the basics of Business Intelligence