Tech Advisory

Technology Advice for Small Businesses

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How to network like a pro on social media

In today’s Internet loving culture, social media is becoming a necessary function for growing your business. And rightly so, because it’s a great way to expand your outreach, find new customers and share valuable information about your business or industry. But there are certainly some social media no-nos that need to be avoided. Along with… Continue reading How to network like a pro on social media

Network like a pro on social media

Do you use social media for fun, but have no idea how to harness it to grow your business? You’re not alone. There are thousands of business owners out there who are clueless when it comes to social media as a networking and marketing tool. So to help you understand basic social media etiquette and… Continue reading Network like a pro on social media

The dos and don’ts of social media networking

When it comes to social media, there are unspoken rules that must be followed in the business world. If you break them, it could damage your reputation and turn off customers. On the flip side, there are also strategies that can help you grow your network and build brand awareness. That’s why we’ve compiled a… Continue reading The dos and don’ts of social media networking

Beware a drop in your Facebook page likes

For businesses using Facebook to promote themselves locally, nationally or even globally, your page like count is pretty much the holy grail. It’s arguably the most important metric you can use to get a handle on the reach of your posts and the effectiveness of, and return on investment, from your Facebook marketing efforts. Yet… Continue reading Beware a drop in your Facebook page likes

Why your Facebook page likes have dropped

Understanding the success of Facebook marketing efforts can quickly become complicated but, if there is one figure that’s critical to monitor on a regular basis, it’s the count of users who have liked your company’s page. This number helps you understand how far your messages are spreading, and what return you’re likely getting on your… Continue reading Why your Facebook page likes have dropped

Facebook page likes dropped? Here’s why

If you use a Facebook page to promote your business online, you’ll know that your like count – the number of users who have liked your page – is among the most critical metrics you monitor in order to understand the reach and success of your social marketing activities. The more “likes” you have, the… Continue reading Facebook page likes dropped? Here’s why

How to use social media hashtags

When taking your business online, it’s crucial you make use of different tools to help boost your online presence. Hashtags are an example of such tools; they are the key to social media buzz and have been added to various social media platforms. Isn’t it time you got a comprehensive view of how different social… Continue reading How to use social media hashtags

How to make the most of hashtags

There was a time when social media platforms were hashtag-free. But the reality in today’s online world is that hashtags are one of the most prominent tools used in social media. And with more businesses than ever engaging in social media to stay competitive, let’s take a look at how different social media sites make… Continue reading How to make the most of hashtags

Optimize your social media hashtags

Remember years ago when you first saw a number sign followed by an unspaced phrase popping up online? Who would have thought that hashtags would turn out to be one of the most useful tools on social media platforms today. In fact, different social media sites utilize hashtags in different ways. Take a look at… Continue reading Optimize your social media hashtags

4 ways to create engaging Facebook posts

For businesses who have a Facebook page, figuring out what to post can be tough. Your fans have ‘liked’ your page hoping to find out more about your business and products. After a while when all post ideas are exhausted, however, your page will most likely be outdated. And when you post again, there’s a… Continue reading 4 ways to create engaging Facebook posts