Tech Advisory

Technology Advice for Small Businesses

powered by Pronto Marketing

Become a Facebook master with these tips

While many people go on Facebook to check in with their friends, family or customers, a lot of people simply don’t have the time or desire to take a closer at how to improve their user experience. And if you’re like most people, you probably know how to use Facebook well enough that you don’t… Continue reading Become a Facebook master with these tips

Avoid these common SEO pitfalls

Establishing a well-thought-out search engine optimization (SEO) strategy goes a long way in ensuring your website gets the top spot in search results. Unfortunately, most business owners fail to recognize the importance of SEO, and are taken in by get-ranked-quick schemes that will not only damage their website reputation but also get them penalized by… Continue reading Avoid these common SEO pitfalls

The pick of the browser extensions

Whether it’s Chrome, Firefox or Safari, you use your web browser everyday. But what you might not know is that, each time you surf the web, you give your personal data to unsecure sites and risk having that data tracked. Failure to protect your online privacy can result in data breaches, malware attacks, and other… Continue reading The pick of the browser extensions

Bug in WhatsApp leaves users exposed

Popular mobile instant messaging app WhatsApp was at the center of a recent security breach which saw the information of as many as 200 million users potentially exposed to the mercy of hackers and malware. The threat, which affected the recently launched web-based version of WhatsApp, was detected by an IT security firm in Israel… Continue reading Bug in WhatsApp leaves users exposed

Tell-tale signs you need VoIP

Switching from a traditional phone system to a VoIP one is actually easier than you might think. There isn’t much equipment necessary for installation, and training your staff doesn’t require all that much effort either. Of course, before you make the switch, you’ll need to give some thought to whether or not it will actually… Continue reading Tell-tale signs you need VoIP

Is a dislike button coming to Facebook?

You may have heard the recent news that a dislike button is coming to Facebook. And while you may imagine that now customers will have the ability to dislike your post or even potentially your business fan page, the truth of the matter is not so black and white. Here’s what’s really happening with the… Continue reading Is a dislike button coming to Facebook?

Office 2016 focuses on collaboration

Collaboration is at the heart of the modern business, and those organizations that perform well, get more done and have a healthier bottom line are those that communicate, share and work together most effectively. The latest release of Office 2016, recently made available by Microsoft, puts a renewed focus on tools that empower your employees… Continue reading Office 2016 focuses on collaboration

Self-service BI 101: what you need to know

Organizations are using business intelligence (BI) tools to gain insight about their customers, sales, and the effectiveness of their marketing activities, allowing them to make faster and better-informed business decisions. There are two forms of BI that organizations can invest in: the traditional version, and self-service. While both can offer valuable data, self-service BI is… Continue reading Self-service BI 101: what you need to know

Google Apps for Work 101

Google has changed a lot over the past years, from the range of products and services they offer to the evolution of their look and feel. Google was, and still is, globally recognized as a search engine and an ad-placement agency. But now the search engine giant has leveraged the power of cloud computing to… Continue reading Google Apps for Work 101

Virtualization: fact or fiction?

When it comes to IT, it is always important to separate fact from fiction. Too often you will have IT people looking to get themselves a bigger piece of your budget by proposing technology solutions you don’t really need. Virtualization is one of those items you have probably heard about, but is it right for… Continue reading Virtualization: fact or fiction?