Technology Advice for Small Businesses

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How do I create an effective Facebook ad?

Facebook has uses that go way beyond posting cat photos, complaining about restaurants, or stalking your ex — it’s also an incredibly effective advertising platform. From small businesses to big corporations, anyone can benefit from Facebook’s marketing tools. Read on to leverage Facebook to your advantage. Why advertise on Facebook? Above all else, the cost-effectiveness… Continue reading How do I create an effective Facebook ad?

5 social media tips to drive your growth

Setting up a business can be overwhelming, especially now that digital marketing is so crucial. Many small businesses and start-ups find themselves not knowing where to go after purchasing a year’s subscription to WordPress. Although marketing your business online could fill several full-time positions, here are a few simple tips to get you started. Social… Continue reading 5 social media tips to drive your growth

Making the most of digital marketing

Many business owners believe they should be promoting their organization in as many places as possible. Realistically, however, updating social media statuses without proper planning and strategy could do more harm than good. Read on to understand how timing is everything in social media marketing. Social media has helped businesses not only to cut down… Continue reading Making the most of digital marketing

Which social media platform is best for you?

Finding the right channel to promote one’s business is a growing challenge in the digital age, with social media acting as an indispensable business tool. The question is, what else can you do aside from updating your status? Here are five ways to help you enhance your social media marketing. Social media has helped businesses… Continue reading Which social media platform is best for you?

Four Facebook features for your business

Facebook has numerous built-in features to help small- and medium-sized businesses (SMBs) thrive, but most business owners are taking advantage of only a few. With Facebook’s audience reaching 2.3 billion users monthly, it’s vital for your business to leverage the right tools to enhance growth. Here are four features you should start using right away:… Continue reading Four Facebook features for your business

Your SMB needs these Facebook tools

Facebook is like a digital Swiss Army knife, practical and featureful. But did you know that Facebook has hundreds of built-in marketing features that most small- and medium-sized businesses (SMBs) aren’t utilizing? Here are four Facebook features you can use to boost your SMB’s social marketing efforts: Audience Insights tool This free tool helps businesses… Continue reading Your SMB needs these Facebook tools

The Facebook tools your business needs

Today’s small- and medium-sized businesses (SMBs) rely on a strong online presence to stand a chance against stiff competition, and using social media is one of the most economical ways to do that. Facebook has 2.3 billion users, which means you can’t afford to ignore their marketing and promotion tools. Audience Insights tool This free… Continue reading The Facebook tools your business needs

The perfect social media match for your SMB

Social media marketing can be tricky simply because there are so many platforms to choose from. Your first instinct might be to choose Facebook because it is the biggest name in the industry and has the widest reach, but just because it’s effective for other businesses doesn’t mean it will also match your business goals.… Continue reading The perfect social media match for your SMB

Which social media platform fits your SMB?

There are no one-size-fits-all options when it comes to the right social media platform for your small- or medium-sized business. Facebook might be the biggest name in social media networks, but there are trendier platforms like Instagram and Twitter that millennial customers usually prefer. Different platforms attract and cater to different people, and it’s essential… Continue reading Which social media platform fits your SMB?

The right social media platform for your SMB

Facebook leads all social media platforms in terms of daily active users, audience reach, and cultural impact, but is it the best fit for your business? Every business has a unique audience, so what works for one business may not work for another. With all the available social media platforms to choose from, small- and… Continue reading The right social media platform for your SMB