Technology Advice for Small Businesses

How to use data to add business value

Young businessman carrying light bulb on back

Are you making the most of one of your business’s greatest assets? Along with your loyal customers, your team of enthusiastic and hardworking staff, and your tastefully decorated store or office, there is an all-too-often-unsung hero just waiting to help you take your business to the next level: your data. You’ve probably read articles extolling… Continue reading How to use data to add business value

Adding value to a business with data

Light Bulbs on vector technology pattern Background

It’s one thing to look at and collect your business’s data, but how do you actually go about turning that wealth of information into something meaningful you can use as a force to propel your organization on to bigger and better things? Data mining can be a daunting task, and may well make a regular… Continue reading Adding value to a business with data

How data adds value to your business

We all know that data is valuable. After all, the more we know about the inner workings of our business and how our customers behave, the better. But knowing that data is crucial in helping to move your organization forward, and knowing exactly how to use that information to do so are two very different… Continue reading How data adds value to your business

Adding value to your company’s blog

Blogging has gone from being a fun side project for aspiring creatives to an absolute necessity for businesses of all sizes. For many companies, especially small to medium-sized ones, it’s likely to be just about the only web page that is updated with any regularity on their websites. And that’s why you need to be… Continue reading Adding value to your company’s blog

Tips to add value to your blog

When listing your company’s assets, your blog probably doesn’t make the cut. Many businesses tend to ignore blogging – which is a real mistake these days. By putting time and resources into your blog, your can transform it from just another webpage to one of the most valuable things to your company’s growth. We’ve complied… Continue reading Tips to add value to your blog

Turning blogging into a business asset

People want to read your blog. You may not think it’s true, but the fact of the matter is that someone somewhere is looking for information on a subject you know inside and out. Of course, this information has to be presented in way that is engaging and unique to stand out and catch people’s… Continue reading Turning blogging into a business asset

7 SEO mistakes you need to avoid

Search engine optimization (SEO) is a complex subject that is constantly on the move, with major search engines always refining the algorithms that determine how to rank websites. That’s why it’s so easy for businesses to make a blunder based on common misconceptions. If you’re looking to create a solid SEO strategy, we’ve highlighted some… Continue reading 7 SEO mistakes you need to avoid

Avoid these common SEO pitfalls

Establishing a well-thought-out search engine optimization (SEO) strategy goes a long way in ensuring your website gets the top spot in search results. Unfortunately, most business owners fail to recognize the importance of SEO, and are taken in by get-ranked-quick schemes that will not only damage their website reputation but also get them penalized by… Continue reading Avoid these common SEO pitfalls

Common SEO mistakes to avoid

Creating an effective search engine optimization (SEO) strategy for your business’s website is a must if you want to establish a solid online presence. While this concept is nothing new, it is often overlooked by businesses. They resort to crude SEO practices that, far from being efficient, actually get their website into hot water with… Continue reading Common SEO mistakes to avoid

Is IT adding to your business value?

We all know IT plays a valuable part in your company’s operations, but is it possible to quantify that value? By asking your IT guy the right questions you should be able to get an idea of what they are adding, or subtracting, from your business’s value. Whether your IT is handled in-house or through… Continue reading Is IT adding to your business value?