TechAdvisory.org

Technology Advice for Small Businesses

Mac OS tips and tricks you should know

Most Mac users love the user-friendly, easy-to-navigate interface the Apple brand is known for. But did you know that using your Mac can be even easier? It’s hard to believe, but there are a few tricks that are sure to save you hours in the long run and bring a new level of usability to… Continue reading Mac OS tips and tricks you should know

Best for SMBs: Laptop or desktop?

In today’s business world, computers are an essential investment. Considering the tight budgets of small- and medium-sized businesses (SMB), one can’t afford to invest in the wrong hardware. Which is the smartest investment, especially for startups? Laptops or Desktops? Portability Laptops allow you to keep working when you don’t have an electrical outlet. However, this… Continue reading Best for SMBs: Laptop or desktop?

Business computers: things to look for

When it comes to business computers, you can’t mess around. The wrong choice of hardware can pile up costs for any small- and medium-sized business (SMB). You don’t need unnecessary repairs, incompatible systems, and data breaches slowing operations down or draining resources. This guide will help your SMB make cost-efficient choices in hardware. Portability Laptops… Continue reading Business computers: things to look for

Which business computers are best?

We know that IT plays a big role in reaching your small- and medium-sized business (SMB) milestones. When it comes to hardware, you don’t need to be an IT expert to find the best possible solution. Here’s a concise and helpful guide to the best hardware for your SMB. Portability Laptops allow you to keep… Continue reading Which business computers are best?

How to deal with complaint sites

A dissatisfied customer sounding off on a consumer complaint site about how unhappy they are can have serious ramifications to your company’s online reputation. It’s possible for these negative reviews to end up on the first page of your search results. However, businesses can fight back against these websites. Don’t engage site or users directly… Continue reading How to deal with complaint sites

Tips to protect your brand online

Your brand’s online reputation is not helpless from negative reviews on consumer complaint sites. Though it’s nearly impossible to remove them from the Internet, there are online reputation management strategies you can use to deal with these pesky complaints. Don’t engage site or users directly Don’t send emails demanding to have the content removed or… Continue reading Tips to protect your brand online

Don’t let negative reviews ruin your brand

Negative reviews on sites like Yelp, Trip Advisor, and Ripoff Report will damage your brand’s online presence . So how can you protect your company from defamatory and false reviews that show up on search results for your business? Here’s the best strategy. Don’t engage site or users directly Don’t send emails demanding to have… Continue reading Don’t let negative reviews ruin your brand

Web conversion done right in 5 steps

Are there surefire ways to attract prospects to your website and to convince them to sign up for your product or service? The first step is always to make your website easy to use. Read on for 5 tips that improve user experiences, site trustworthiness and conversion rates. Make it mobile-friendly More people are now… Continue reading Web conversion done right in 5 steps

5 website conversion essentials

Need a website that’ll convince people to sign up or buy your product? The solution to conversion is simpler than you think. Here are five easy website essentials that will surely encourage conversion. Make it mobile-friendly More people are now surfing the web on the go – via smartphones, tablets, and laptops. If you want… Continue reading 5 website conversion essentials

Web conversion made easy with 5 tips

Every marketing channel has best practices. For websites, it comes down to being user-friendly. Without this, even a terrific-looking website may discourage visitors from signing up for a free e-book or consultation. Be sure your website follows these 5 rules that make it easier to attract visitors and convert them. Make it mobile-friendly More people… Continue reading Web conversion made easy with 5 tips

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