TechAdvisory.org

Technology Advice for Small Businesses

Tag: Google

Site engagement: Why you should measure it

Is your site getting a large amount of traffic, but you’re not seeing a product or service sales boost? Many small business owners face this dilemma at one time or another. The fact is that a large number of visitors doesn’t necessarily translate into engaged customers. A crucial metric that you should look into is… Continue reading Site engagement: Why you should measure it

Get more engagement — use Google Analytics

Having a Google Analytics account is a no-brainer if you want to track your business’s website traffic. But how do you know if those visitors are engaged with your website content or just bouncing the second they hit your homepage? A key metric is engagement, which is as important as traffic. Here’s how to track… Continue reading Get more engagement — use Google Analytics

Why website engagement is a crucial metric

When it comes to website analytics, traffic isn’t everything. Engagement with your site content is a better indicator that visitors to your website convert into customers. Here’s how to track your engagement metric using Google Analytics. How do you measure engagement? Just because a page receives a large amount of traffic doesn’t mean it has… Continue reading Why website engagement is a crucial metric

Google puts a premium in mobile searching

When it comes to business-related searches, Google is second to none. But despite being the industry leader in search engines, this powerhouse is never complacent. Recently, it made changes to its search feature and became mobile-first. If you’re wondering what this strategy could mean for you and your business, read on. Google search works by… Continue reading Google puts a premium in mobile searching

Mobile search is now Google’s priority

Over 92% of internet users turn to Google when they need to search something online. The high demand drives Google to constantly strive to improve functionality and its users’ search experience. To that end, Google decided to make mobile search its top priority. Find out why and what that means for your business.’ Google search… Continue reading Mobile search is now Google’s priority

Why Google now prioritizes mobile searches

Google recently made changes to its search tools to prioritize mobile searches over web searches. Why has Google done this and what does this mean for businesses and users? Get the answers by reading on. Google search works by using ‘bots.’ These bots are responsible for trawling through the web and sorting and categorizing websites… Continue reading Why Google now prioritizes mobile searches

Biometrics authentication on smartphones

The World Wide Web Consortium recently launched the FIDO2 project, allowing users to log in to online accounts with fingerprints, facial scans, and voice recognition. This technology is now also available in popular mobile browsers like Chrome and Firefox Lite, which not only boosts security, but also makes account management much simpler. Authenticate your profile… Continue reading Biometrics authentication on smartphones

Smartphone browsers now support biometrics

Google Chrome and Mozilla Firefox Lite support web-based biometric authentication. The leading mobile browsers now allow users to sign in to online profiles through fingerprint scanners, facial recognition, and the like. What’s more, online biometric authentication through these browsers requires no additional software. Authenticate your profile on your mobile device Chrome OS, Windows, MacOS, Linux,… Continue reading Smartphone browsers now support biometrics

Mobile phone biometrics enhances security

Constantly using passwords on a smartphone can be a pain, not to mention a high security risk. Luckily, popular mobile browsers like Chrome and Firefox Lite are now supporting biometrics for authentication to make logging in to social media, email, and online shopping accounts easier and more secure. Here’s what you need to know about… Continue reading Mobile phone biometrics enhances security

4 Useful Google apps you didn’t know you needed

Facebook, Instagram, Gmail, Google Maps, and YouTube are applications that most smartphone owners know by heart. These cross-platform apps are so popular that they tend to bury other more use within the app store. Moving away from the “Most Downloaded Apps” section will reveal plenty of helpful apps you probably didn’t know you needed, such… Continue reading 4 Useful Google apps you didn’t know you needed

Copyright 2023 Pronto Marketing. Permission required to use any content or RSS feeds from this website. The content on TechAdvisory.org is provided to clients of Pronto Marketing and part of Pronto’s complete IT services marketing program. Learn more how you can take advantage of this original content within a suite of marketing services at one low monthly price. Visit Pronto Marketing at https://www.prontomarketing.com.