Tech Advisory

Technology Advice for Small Businesses

powered by Pronto Marketing

Which social media platform fits your SMB?

There are no one-size-fits-all options when it comes to the right social media platform for your small- or medium-sized business. Facebook might be the biggest name in social media networks, but there are trendier platforms like Instagram and Twitter that millennial customers usually prefer. Different platforms attract and cater to different people, and it’s essential… Continue reading Which social media platform fits your SMB?

The right social media platform for your SMB

Facebook leads all social media platforms in terms of daily active users, audience reach, and cultural impact, but is it the best fit for your business? Every business has a unique audience, so what works for one business may not work for another. With all the available social media platforms to choose from, small- and… Continue reading The right social media platform for your SMB

Apple’s 2nd 2018 product launch

Don’t be surprised that Apple has a second product launch for 2018. For starters, the first one covered only two products: the iPhone and the Apple Watch. Were there no new iterations for the iPad and MacBook? Apple’s announcement on October 18 gave us a teaser of an answer: “There’s more in the making.” Read… Continue reading Apple’s 2nd 2018 product launch

Apple’s second stash of stocking stuffers

Leave it to tech heavyweight Apple to do two product launches within two months of each other. After launching Apple Watch Series 4 and three iPhone variants in September, here’s the additional stocking stuffers they unveiled on October 30. The redesigned and reengineered MacBook Air The new model for 2018 is a breath of fresh… Continue reading Apple’s second stash of stocking stuffers

Apple’s second product launch for 2018

Apple launched a couple of products in September. As usual, it’s just slim pickings — we were treated to three variants of the iPhone and the latest model of the Apple Watch. However, the trillion-dollar company was apparently not yet done, as it launched yet even more devices on October 30. Check out the additional… Continue reading Apple’s second product launch for 2018

Have you updated your firmware yet?

You can find firmware everywhere, from a tiny networked LED light bulb to the biggest data center. This code is powerful because it controls the device it’s installed on. If your firmware is outdated, it can be used to spy on your environment, steal or corrupt your data, or even damage the system it’s controlling.… Continue reading Have you updated your firmware yet?

Outdated firmware: An overlooked threat

If most of your company’s computers are obsolete, they double or even triple your chances of experiencing a data breach. This emphasizes how dangerous it is to have outdated applications, operating systems, and even web browsers. Failing to update your firmware could expose your business to major security threats. What is firmware? Firmware is a… Continue reading Outdated firmware: An overlooked threat

Obsolete firmware poses security risks

Are you still using that old computer that is not-so gracefully aging and devaluing? Maybe you are running important programs on older machines with old operating systems since they “still work fine.” While it might still help you get the job done, there may be hidden security risks that can lead to major problems later… Continue reading Obsolete firmware poses security risks

Protect your browser, protect your business

Any successful small- or medium-sized business today must do two things to thrive: digital marketing and network security to keep its data safe from cyber attacks and other forms of data loss. When it comes to security, browsers are no exception. In small- and medium-sized businesses, some 50 to 150 workers access the net daily… Continue reading Protect your browser, protect your business

Browser security for business data

The internet isn’t for the naive. It’s a wild place of dangerous creatures like malware, scams, and hackers. And as any business owner today would know, data is everything. If you or your employees browse the net unprotected, this valuable resource is threatened by cyber attacks. One way to protect your business’ data is to… Continue reading Browser security for business data