Tech Advisory

Technology Advice for Small Businesses

powered by Pronto Marketing

Beyond the scroll: How to win the attention economy with short-form video

Is your video content failing to connect in a world of endless scrolling? In this article, we’ll explore the shift toward authentic, short-form video, showing you how to adapt proven video marketing strategies for today’s fast-paced social feeds to build a community that drives real-world results. The modern video blueprint: Speed, authenticity, and engagement Success… Continue reading Beyond the scroll: How to win the attention economy with short-form video

The viral video playbook: Dominating TikTok, Reels, and Shorts

The playbook for video marketing has been completely rewritten. A modern strategy now focuses on TikTok, Instagram Reels, Facebook Reels, and YouTube Shorts. Discover how to develop content that grabs attention instantly and use the algorithm to grow your brand at scale. The modern video blueprint: Speed, authenticity, and engagement Success on today’s most popular… Continue reading The viral video playbook: Dominating TikTok, Reels, and Shorts

Short and snappy: The modern video marketing strategy for viral success

The rules of video marketing have changed. This guide provides a modern playbook, focusing on the platforms that define the digital landscape: TikTok, Instagram Reels, Facebook Reels, and YouTube Shorts. Learn how to adapt timeless video marketing concepts into viral content and harness the algorithm for explosive growth. The modern video blueprint: Speed, authenticity, and… Continue reading Short and snappy: The modern video marketing strategy for viral success

Instagram audience: Turn them into customers

Did you know that your followers on Instagram are a goldmine for potential sales? But posting photos with a few filters is not enough to do the job. Turning your Instagram followers into buyers needs more than just a bunch of pretty images; it demands some marketing strategies to engage your followers and attract potential… Continue reading Instagram audience: Turn them into customers

Turn Instagram followers into customers

Instagram has gone from an app that shares puppy photos with vintage-themed filters, to a marketing tool that savvy businesses are taking advantage of. The photo-sharing giant has a billion monthly active users, making it an ideal online marketplace. If you know how to create and promote compelling content on Instagram, you can get more… Continue reading Turn Instagram followers into customers

How to make buyers out of Instagram followers

Instagram has become one of the most popular social networks to date. One billion active users consume its image-heavy content every day. Aside from it being a photo-sharing app with fun filters, Instagram has demonstrated its capability to turn your followers into customers. Make the most out of your Instagram account with these practical tips.… Continue reading How to make buyers out of Instagram followers

5 social media tips to drive your growth

Setting up a business can be overwhelming, especially now that digital marketing is so crucial. Many small businesses and start-ups find themselves not knowing where to go after purchasing a year’s subscription to WordPress. Although marketing your business online could fill several full-time positions, here are a few simple tips to get you started. Social… Continue reading 5 social media tips to drive your growth

Making the most of digital marketing

Many business owners believe they should be promoting their organization in as many places as possible. Realistically, however, updating social media statuses without proper planning and strategy could do more harm than good. Read on to understand how timing is everything in social media marketing. Social media has helped businesses not only to cut down… Continue reading Making the most of digital marketing

Which social media platform is best for you?

Finding the right channel to promote one’s business is a growing challenge in the digital age, with social media acting as an indispensable business tool. The question is, what else can you do aside from updating your status? Here are five ways to help you enhance your social media marketing. Social media has helped businesses… Continue reading Which social media platform is best for you?

The perfect social media match for your SMB

Social media marketing can be tricky simply because there are so many platforms to choose from. Your first instinct might be to choose Facebook because it is the biggest name in the industry and has the widest reach, but just because it’s effective for other businesses doesn’t mean it will also match your business goals.… Continue reading The perfect social media match for your SMB