Category Archives: Social Media

Making the most of digital marketing

Many business owners believe they should be promoting their organization in as many places as possible. Realistically, however, updating social media statuses without proper planning and strategy could do more harm than good. Read on to understand how timing is everything in social media marketing. Social media has helped businesses not only to cut down […]

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Which social media platform is best for you?

Finding the right channel to promote one’s business is a growing challenge in the digital age, with social media acting as an indispensable business tool. The question is, what else can you do aside from updating your status? Here are five ways to help you enhance your social media marketing. Social media has helped businesses […]

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Tips on how to manage Google reviews

Getting Google reviews for your business has never been more important. Consumers are scouring the internet for online reviews to help them in their purchase decisions, and Google’s new search algorithm is designed to lead people to high-quality products and services.   How Google changed search results Google now automatically aggregates and includes online reviews […]

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How to manage Google reviews

Google is shaking things up yet again. Reviews from sites like Facebook and Yelp will now be displayed in search results with well-placed keywords and link-worthy content. Here’s how you can efficiently manage your business’s reviews How Google changed search results Google now automatically aggregates and includes online reviews to display in the Knowledge Panel […]

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Here’s how you can manage Google reviews

More consumers are now turning to online reviews to help in their buying decision process. With Google reviews, you can enhance your online presence by making sure your business ranks well in search engine results pages (SERPs). Here’s what you need to know to make that happen.   How Google changed search results Google now […]

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Your SMB needs these Facebook tools

Facebook is like a digital Swiss Army knife, practical and featureful. But did you know that Facebook has hundreds of built-in marketing features that most small- and medium-sized businesses (SMBs) aren’t utilizing? Here are four Facebook features you can use to boost your SMB’s social marketing efforts: Audience Insights tool This free tool helps businesses […]

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Four Facebook features for your business

Facebook has numerous built-in features to help small- and medium-sized businesses (SMBs) thrive, but most business owners are taking advantage of only a few. With Facebook’s audience reaching 2.3 billion users monthly, it’s vital for your business to leverage the right tools to enhance growth. Here are four features you should start using right away: […]

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The Facebook tools your business needs

Today’s small- and medium-sized businesses (SMBs) rely on a strong online presence to stand a chance against stiff competition, and using social media is one of the most economical ways to do that. Facebook has 2.3 billion users, which means you can’t afford to ignore their marketing and promotion tools. Audience Insights tool This free […]

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The perfect social media match for your SMB

Social media marketing can be tricky simply because there are so many platforms to choose from. Your first instinct might be to choose Facebook because it is the biggest name in the industry and has the widest reach, but just because it’s effective for other businesses doesn’t mean it will also match your business goals. […]

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The right social media platform for your SMB

Facebook leads all social media platforms in terms of daily active users, audience reach, and cultural impact, but is it the best fit for your business? Every business has a unique audience, so what works for one business may not work for another. With all the available social media platforms to choose from, small- and […]

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